INTRODUCTION & BRAND OVERVIEW

Why do Brand Standards matter?

Brand consistency builds trust, makes your business recognizable, and helps you stand out from competitors. When your logo, colors, and messaging stay the same across your website, social media, and marketing materials, customers feel more connected and confident in your brand. It also makes your business look professional, keeps your team aligned, and ensures your brand grows smoothly over time. A strong, consistent brand leaves a lasting impression and encourages customer loyalty.

Who are we at Good Help Home Services?

At Good Help Home Services, we make home maintenance simple, reliable, and stress-free. Instead of juggling multiple providers, we offer a one-stop solution for lawn care, seasonal upkeep, minor repairs, and routine tasks—all from a trusted team that visits regularly. Built on the values of Caring, Trustworthiness, Professionalism, and Cost-Effectiveness, we provide personalized service to homeowners, especially busy professionals and elderly individuals who need consistent support. With flexible service plans, transparent pricing, and skilled care, Good Help Home Services is more than just maintenance—we’re a trusted partner in keeping your home running smoothly.

OFFICIAL LOGOS & BRANDING

Full Color Logo

Monochrome Logo

Full Color Wordmark

Monochrome Wordmark

Monochrome Brandmark

Full Color Brandmark

Full Color Logo

Monochrome Logo

Full Color Wordmark

Monochrome Wordmark

Monochrome Brandmark

Full Color Brandmark

DOS & DON’TS

COLOR PALETTE

Dark Navy Blue

Hex Code: #092134

RGB: 9, 33, 52

CMYK: 94, 77, 51, 61

HSL: 207, 70, 12

Light Navy Blue

Hex Code: #214663

RGB: 33, 70, 99

CMYK: 26, 11, 0, 61

HSL: 206, 50, 26

Safety Orange

Hex Code: #E4753E

RGB: 228, 117, 62

CMYK: 0, 49, 73, 11

HSL: 20, 75, 57